http://escherman.wordpress.com/2008/10/06/how-much-are-tech-firms-spending-on-social-media/ Andrew Bruce Smith of escherman on technology PR. And George Orwell. Mostly. Sat, 19 Dec 2009 03:25:55 +0000 http://wordpress.com/ hourly 1 http://escherman.wordpress.com/2008/10/06/how-much-are-tech-firms-spending-on-social-media/#comment-663 Andrew Bruce Smith Mon, 06 Oct 2008 08:28:25 +0000 http://escherman.wordpress.com/?p=531#comment-663 When you say they don't understand what they are doing, do you mean they don't really understand the nature of the businesses/prospects they are selling socmed to - and is it thus merely a change salesmenship? When you say they don’t understand what they are doing, do you mean they don’t really understand the nature of the businesses/prospects they are selling socmed to – and is it thus merely a change salesmenship?

]]> http://escherman.wordpress.com/2008/10/06/how-much-are-tech-firms-spending-on-social-media/#comment-662 Dennis Howlett Mon, 06 Oct 2008 07:38:49 +0000 http://escherman.wordpress.com/?p=531#comment-662 It's not helped by yht e fact so much of this is led by people who don't understand what they're doing. I don't mean that in a snarky fashion but as a statement of fact based on the skillset of those pimping socmed. It’s not helped by yht e fact so much of this is led by people who don’t understand what they’re doing. I don’t mean that in a snarky fashion but as a statement of fact based on the skillset of those pimping socmed.

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